Everyone needs a list. Either you sell to the list or you seek donations from the list - but without it, you have a pretty hard time reaching the people who need to see your message.
Why not borrow this list-building idea from the world of commerce?
Yesterday my postal mail contained one of those “val-pack” mailers - you know the kind that are full of little postcard sized ads for maybe 20 or 30 different products and companies. This one was for all kinds of gardening products.



